Effective Date: June 15, 2026
O5 BNG, LLC ("Company," "we," "our," or "us") cares about the privacy of our users ("you"). This Privacy Policy applies to any website, mobile or other application, feature, widget, or other online service owned or controlled by Company, its subsidiaries, and/or affiliated companies that link to this Privacy Policy ("Sites"), as well as to any email, text, SMS, chat, push notification, or other electronic communications ("Communications") (collectively, the "Services").
This Privacy Policy is subject to our Terms of Use. By accessing or using the Services, you acknowledge and agree to its terms. Please read this policy carefully. If you do not agree, do not access or use our Services. This policy may change from time to time (see Changes to This Policy). Continued use of our Services after changes are posted constitutes acceptance of those changes.
We collect information from and about you to provide requested products, improve and personalize our Services, and more effectively market our products. This includes "Personal Information" as defined under applicable law — information that identifies you as a specific individual, such as your name, address, phone number, and email. Where required by applicable law, we also treat IP addresses and cookie identifiers as Personal Information.
We collect the following categories of data through our Services. You are not required to provide Personal Information to us, but if you do not, you may not be able to use certain Services or receive assistance with inquiries.
We may collect Personal Information when you:
Service Providers. Certain service providers may collect and share data about you through the services they provide to us, such as contact information or usage data.
Analytics. We use technologies and third-party tools, such as Google Analytics and Klaviyo, to collect and analyze information about how visitors interact with our Services. These vendors act as our service providers and process information on our behalf; they do not use the information for their own independent purposes. A current list of our service providers is available upon request.
Our service providers use first-party cookies and similar technologies to collect information such as device identifiers, browser type, and interactions with our Site. These cookies may be re-issued or renewed to recognize returning visitors, maintain preferences, and support the continuity of our analytics and communications. In some cases, a service provider may use a first-party identifier that persists beyond a browser session to help us recognize returning users.
In some circumstances, our use of analytics and related technologies may involve cross-context or cross-site tracking for advertising or measurement purposes, which under certain U.S. state privacy laws may be considered a "sharing" or "sale" of personal information. See Your Privacy Rights for more information.
Third-Party Platforms. If you connect or interact with us on third-party sites or applications such as social media platforms or third-party marketplaces, those platforms may send us information such as your profile data. The information collected is governed by the third-party platform's own terms and privacy policy. We do not control these third parties' tracking technologies or how they are used.
We use Personal Information to:
We share your Personal Information, including SMS information:
We use automated tools, including machine-learning models, to help operate, improve, and personalize our Services. These tools analyze information such as your browsing activity, purchase history, device information, and interactions with our Site or app to personalize product recommendations, understand shopping and browsing patterns, improve the performance and effectiveness of our Services, and develop predictive analytics to enhance user experience.
These automated processes do not produce legal or similarly significant effects for you. For example, we do not use automated decision-making to determine eligibility for financial or essential services, nor to set individualized prices in a discriminatory manner.
Where required by applicable state privacy laws, you may have the right to request information about our automated decision-making processes, opt out of certain profiling, or request human review. To exercise these rights, see How to Exercise Your Rights.
Our Services may contain links to third-party websites and features. This Privacy Policy does not cover the privacy practices of those third parties. They have their own privacy policies, and we do not accept responsibility or liability for their services or policies. Please read their privacy policies before submitting any personal data.
We generally retain Personal Information for as long as needed for the specific business purposes for which it was collected. In some cases, we may be required to retain Personal Information for a longer period based on applicable laws, regulations, or necessary business purposes. When the purposes of processing are satisfied, we will delete or anonymize your personal data within a reasonable time period.
Taking into account the state of the art, implementation costs, and the nature, scope, and context of processing, we implement physical and technical measures designed to protect your Personal Information from unauthorized access, use, or disclosure.
Our Services are not intended for anyone under 14 years of age. If you learn that anyone under 14 has used our Services or provided us with Personal Information, please contact us and we will take steps to delete such information.
There are several ways to manage your communications and data privacy preferences. Residents of some states have additional rights to opt out of the sharing or processing of personal information for targeted advertising purposes, as described in Your Privacy Rights. Please note that we may still contact you for administrative purposes regarding your account or to notify you of changes to our Services.
You can access, modify, and delete certain information stored in your online account by logging in at any time.
Opting out through these mechanisms does not opt you out of advertising generally — you will likely continue to receive generic ads. Opt-out choices are typically browser- and device-specific.
Our Services may include features through which you can correct or update personal data you have provided, or modify email and newsletter preferences. If you have an online account, you are responsible for keeping your registration data current, accurate, and complete. To request a correction to information we hold about you, please email us at customerservice@quiksilver.com.
Our Services are offered in the United States and Canada and are not intended to be accessed from other jurisdictions. If you are visiting from outside the United States or Canada, please be aware that your Personal Information may be transferred to and processed in a jurisdiction whose data protection laws may differ from those of your country.
If you are a Canadian resident, please see our Canadian Privacy Supplement.
This section is intended to comply with all applicable U.S. state consumer privacy laws currently in effect, including those of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia.
Residents of these states may exercise some or all of the following rights regarding their personal information, subject to applicable law and verification:
The exact scope of these rights may vary by state. To exercise any of these rights, see How to Exercise Your Rights. We will verify each request as described in Section 20. Authorized agents may act on your behalf with proof of authorization.
Certain jurisdictions require us to disclose a summary of the categories of personal information we may have collected and with whom we may have disclosed it, depending on how you use our Services.
| Categories of Personal Information Collected | Categories of Recipients |
|---|---|
| Identifiers, including name, email address, mailing address, phone number, and account numbers | Service Providers, Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services, Law Enforcement (where required by law) |
| Personal information under the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), including name, physical characteristics, mailing and billing address, phone number, and credit or debit card information | Service Providers, Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services, Law Enforcement (where required by law) |
| Commercial information, including products purchased, placed in your cart, favorited, or reviewed | Service Providers, Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services, Law Enforcement (where required by law) |
| Internet or other electronic network activity, including device and browser information, network connection, IP address, and browsing behavior on our Sites | Service Providers, Advertising Networks, Analytics Providers, Law Enforcement (where required by law) |
| Geolocation data, including mailing and billing address | Service Providers, Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services, Law Enforcement (where required by law) |
| Photos and videos, which may include face imagery, if you choose to provide them | Service Providers, Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services, Law Enforcement (where required by law) |
| Inferences derived from personal information, including preferences, interests, and other information used to personalize your experience | Service Providers, Advertising Networks, Analytics Providers |
Sensitive personal information, which may include:
|
Service Providers, Payment Processors, Law Enforcement (where required by law) |
| Your device's precise location | Service Providers, Law Enforcement (where required by law) |
| Information you voluntarily disclose that may reveal characteristics such as racial or ethnic origin or sexual orientation | Service Providers, Law Enforcement (where required by law) |
| Contents of email messages in inboxes you connect to your account, or emails you transfer to the app for order history | Service Providers, Law Enforcement (where required by law) |
We do not sell your information for money. However, under certain state privacy laws, our use of analytics tools may be classified as a "sharing" or "sale" of personal information. We have shared the categories of information listed below with the categories of third parties listed below. To opt out of the sale or sharing of your personal information, please use the Do Not Sell My Data link in the footer of this page.
| Category | Categories of Third Parties |
|---|---|
| Identifiers (e.g., name, email, IP address) | Advertising Networks, Analytics Providers, Payment Processors, Customer Support Services |
| Internet / Network Activity (e.g., browsing behavior on our Sites) | Advertising Networks, Analytics Providers |
| Geolocation Data (e.g., general location from IP address) | Advertising Networks, Analytics Providers |
| Inferences (e.g., predicted clothing preferences) | Advertising Networks, Analytics Providers |
We offer programs that may be considered "financial incentives" under the California Consumer Privacy Act (CCPA), including loyalty programs, promotional discounts, and personalized wish list features. Participation is entirely voluntary and you may opt in or out at any time.
We may provide financial incentives when you:
Benefits may include promotional discounts, loyalty points or rewards, early access to sales, giveaway entries, or personalized product recommendations.
To provide these incentives, we may collect your name, email address, purchase and browsing history, wish list contents, submitted content (e.g., reviews or survey responses), and demographic information you choose to provide. We use this information to improve your shopping experience, tailor promotions, and manage applicable rewards.
By participating, you agree to the collection and use of your personal information in exchange for the relevant benefit. The value of your personal information is reasonably related to the value of the incentive, as determined by factors such as the benefit's estimated value to participants, the cost of administering the program, and our good-faith estimate of additional revenue generated.
You may opt in by completing the relevant registration step. You may opt out or withdraw at any time by contacting us (see How to Exercise Your Rights), updating your account communication preferences, or unsubscribing from marketing communications. Note that withdrawing from a financial incentive may result in forfeiture of associated benefits or rewards.
We will not discriminate against you for exercising your privacy choices. Please note that if you choose not to provide certain data, we may not be able to provide all Services, and you may not receive benefits associated with certain programs.
California's Shine the Light law permits California residents to request certain details about how their information is disclosed to third parties for direct marketing purposes. To opt out of having your information disclosed to our affiliates or other third parties for direct marketing purposes, please contact us at customerservice@quiksilver.com.
If you are using our Services, we are the data controller. To manage your choices or exercise your privacy rights, please contact us:
To fulfill a privacy rights request, we will verify that the information you submit — which may include first name, last name, email address, company, and country/state — matches our records. We cannot respond to your request or provide personal information if we cannot verify your identity or authority to make the request.
For any comments, questions, complaints, or suggestions regarding this Privacy Policy, please reach out to us:
We reserve the right to change, modify, add, or remove portions of this Privacy Policy from time to time and will provide notice of significant updates as required by applicable law. We recommend reviewing this Privacy Policy periodically to stay informed of any changes.
