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Travis Rice

Travis Rice

Highly influential and known for pushing the boundaries of the sport, Travis “Naturally Selected” Rice sports an innovative riding style and engages in daring backcountry expeditions. Born in Jackson Hole, Wyoming, Travis grew up seeing lines on steep faces that almost nobody on Earth will touch. He gained prominence in the early 2000s with groundbreaking film projects like That’s It, That’s All, and The Art of the Flight, showcasing his ability to navigate extreme terrain and perform complex tricks at the highest level. Also known for creating the Natural Selection Tour, a competition that combines freestyle snowboarding with big mountain riding, Rice has truly solidified his legacy as a pioneer in the sport.

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